Data Monetization | Vibepedia

Data monetization is the process of generating measurable economic benefits from available data sources, leveraging analytics, and data services to drive revenue, expense savings, and market value gains. Companies like Google, Amazon, and Facebook have successfully monetized their data, while others like IBM and Microsoft are investing heavily in data analytics and artificial intelligence to stay competitive. As the internet of things (IoT) continues to grow, the potential for data monetization increases, with companies like Cisco and Intel leading the charge.